Eudia in the News: Eudia Launches Expert Digital Twins, Partners With ServiceNow
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Eudia has launched what it’s calling Expert Digital Twins, which are ‘governed replicas of how an organization’s best subject matter experts make decisions, [then] deployed at enterprise scale’.
They will also engage with workflow automation giant ServiceNow to extend the Twins into ServiceNow’s Legal Service Delivery and Contract Management Pro offerings.
All well and good, but what is an Expert Digital Twin?
CEO Omar Haroun puts it this way: ‘In legal, risk, and compliance functions, … experts know which risks really matter, how to get deals done, and how policies should actually be applied.
‘However, up until now, this expert knowledge rarely lived in a system. It’s scattered across inboxes, SaaS applications, and individuals’ minds.’
And now you can see where this is heading. You take that knowledge, that know-how, and you apply it digitally to the organisation.
But, that’s not all.
‘Specialized decision engines called MINDs create Digital Twins that make expert legal judgment available across the enterprise, as self-service,’ the company explained.
However, let’s not get stuck with terminology. The core idea is very clear: take what is known in the organisation, whether among the experts present there, and/or work product inside the business; tap that knowledge; organise it; then make it available to all who need it.
Plus, as many of us have seen, when very experienced people leave an organisation, they take much of that special wisdom with them. In short, organisation’s insights either ebb away, or can’t be shared at scale even if those experts stay because that knowledge and know-how is atomized.
Or as the company puts it: ‘Expert Digital Twins raise the floor for everyone else by giving the new hire, the average performer, and the entire business, direct access to the expertise that used to be locked in a handful of people.’
Haroun, CEO and Co-Founder of Eudia, continued: ‘When everyone has access to the same general AI, the advantage shifts to something far more scarce: proprietary expert judgment.
‘We are defining a new category: the System of Intelligence, where enterprises own and govern the expertise that drives their highest-stakes decisions. Most legal AI makes lawyers more efficient. Eudia makes the enterprise self-sufficient.’
And to sum up, they noted all of this can be expressed via three main strands:
• ‘Accuracy — expert-grade output by default
• Consistency — uniform decisions regardless of who executes
• Scalability — expertise that extends without individual dependency.’
So, there you go. But, one more thing: ServiceNow.
As readers will know, they’ve been doing workflow automation for a long time, they’ve even got directly into legal needs, at least within corporates.
Through this new partnership with ServiceNow, Eudia will, as noted above, extend its Expert Digital Twins directly into ServiceNow’s Legal Service Delivery and Contract Management Pro offerings.
In turn that means that a company’s sales, procurement, and operations teams ‘can access governed expert legal judgment at the point of decision, without leaving the workflows where they already operate’.
Is this a big deal?
Well, legal teams have been trying to capture knowledge and leverage it for a long time. But, they haven’t always succeeded. Whether using contract management systems, a DMS, or something else, legal knowledge that can really be applied across the business has always proved hard to organise. And of course, just having lots of digital records of old contract templates does not automatically translate into great insights that can scale.
Eudia’s intention here really is to provide an acute response to that need and takes aim at the knowledge held within those the organisation views as experts. Can it work? Can we really make digital twins of the smartest folks in the building? Eudia believes so.
Last word goes to a customer. Rob Beard, Chief Legal and Global Affairs Officer, Coherent, commented: ‘Eudia’s focus on building Digital Twins of our Subject Matter Experts enabled us to accelerate our contract review process by 78%.
‘Our top expertise is empowering every single lawyer on our team to move faster and smarter, instead of rules-based redlining we’re moving to principles-based deal-making.’







